We’ve got accolades for two Leo Burnett offices that warrant some applause: First, Leo Burnett Beirut became the first agency in the MENA region to crack the Top 50 in the Big Won Report’s “Best Agencies in the World,” released last week. A big part of LB/Beirut’s success was attributable to the “Khede Kasra” campaign for the Hariri Foundation. That effort, which subtly used the Arabic language to advance women’s empowerment, charted at number one in the Big Won’s Media Campaigns list. Quite a feat!
Next, Leo Burnett Toronto ranked first in four of the five categories in Strategy Magazine’s annual Creative Report Card. Judy John and Israel Diaz were named Top Creative Directors; Steve Persico and Anthony Chelvanathan were the Top Art and Copy team, with Chelvanathan and Persico topping the Art Directors and Copywriters list, respectively. Two of the agency’s clients, Procter & Gamble and James Ready Breweries, charted at one and two in the Top Advertisers category. Overall, LB/Toronto ranked second on the Agencies list, which included more than 100 shops. Again, well done… great way to cap of a stellar year for both offices.
Tags: lb beirut, lb toronto, strategy magazine, the big won
